Dear Kepma fans!
I am Peng Jinhui, founder of Kepma Guitar. Thank you so much for understanding and choosing our guitar. I want to tell you the story behind Kepma.
I am not as romantic as a musician. I am a real tech guy. When I was in college, I joined the Guitar Society, and from then on I was inseparable from the guitar. Although I am introverted and dislike going out and making friends, I am usually enthusiastic about people who love guitars. To get more people to learn about the guitar, I used to go around the men's dorms at the university and persuade people to join our guitar team. The membership of the guitar society has gradually increased tenfold. I used the tuition fees and borrowed money to provide guitars for new members who did not have guitars, and successfully earned my first bucket of gold. As a result, I became more persistent and enthusiastic about guitar-related matters. Therefore, after graduation, I gave up work related to mechanical design and entered a trading company to sell guitars.
With the experience accumulated in the guitar Association, my sales process was relatively smooth, so I seized the opportunity to establish my own trading company with my childhood friend Liu Qing and several shareholders. However, at that time, the company was operating in the OEM processing mode, and the production process did not pay attention to product quality, and the employees' long-formed ideas were difficult to change. In order to control the quality of guitar supply, despite the dissuasion of my partner, I wanted to start my own factory, set up my own brand, and supply customers with the best guitar products. Both the open factory space and the necessary machinery and manpower to make the guitar required money, but luckily my fellows did very well and borrowed money from friends and Kepma was born.
I always believe in "Quality makes brand". No consumers are willing to accept products with quality problems, and they are more inclined to shop around for the best choice. Therefore, when I found that the quality of our first batch of finished guitars was not good, I didn't choose to lower the factory standard and directly sell the goods. Instead, I asked all the workers in the factory to smash the 240 unpurchased guitars together, which may seem crazy, but by now the employees had understood that my brand pursues ideas and standards, and the guitars they produced were always of the highest quality. Once launched in the market in the industry highly praised, the product in short supply for as long as three years.
Just like when I was striving to become the chairman of the Guitar Association, I also firmly believe that a guitar manufacturing company should be the first. Since we have entered the guitar industry, I should take my company further to make our guitars more perfect, so as to go to the world. As is known to all, China is not the hometown of guitar. After ranking among the forefront of China's guitar manufacturing industry, I led my team to travel thousands of miles to learn advanced guitar-making technology in order to keep up with the world's first-class level. At the same time, I even invested a huge sum of 25 million yuan to introduce the world's top guitar-making equipment into production. So you get this refined look that feels very comfortable, and the wonderful sound of the Kepma guitar.. In fact, in daily life, I should not be a very generous otaku. But I love guitar and want you to achieve the highest musical goals with the lowest budget.
All in all, if I need to summarize my pursuits to you in a nutshell, I think I should say that I can not be perfect, but our guitar must be perfect.